Engage Experts


Greg Whelan, Principal 

Greg Whelan has over 20 years of international high technology marketing experience.  He has worked in technical marketing roles for large technology firms including Cisco Systems (San Jose, CA) where he lead award winning global marketing campaigns in telecommunications and internet markets and Analog Devices (Norwood, MA) where he created and lead their entrance into the broadband telecommunication market.  He’s also spearheaded marketing for a number of early stage venture-backed start-ups in the Boston area, three of which were acquired by larger tech companies.

He’s a pioneer in the broadband telecommunications area and drove the first global DSL standards and was a co-founder, and Vice President of the International Broadband Forum.  He has over two-dozen published papers and articles and has spoken at numerous conferences and forums in the US and in Europe.  Today, he focuses on advising both corporations and entrepreneurial start-ups in strategic marketing, messaging, value chain participation and marketing material development.

He has a BS Electrical Engineering from Cornell University and a High Technology MBA, with honors from Northeastern University.  He has also studied Digital Video Networking at the MIT MediaLab.


• BSEE Cornell University, High Tech MBA, w/honors Northeastern University, Studied         Digital Video at the MIT MediaLab
• Technical Marketing roles at large companies (Cisco, Analog Devices, Cascade) and VC funded Startups (Quarry, Stargen, Cayman)
• Advisory for emerging companies (NCTC, Cambridge Innovation Center, NH-ICC, NSIV)
• Representative Achievements
    – Won Lightreading Best Marketing Public Company Award (Cisco)
    – Won CMO Award for Big Bet (Cisco)
    – Board of Directors; Newburyport CleanTech Center
    – Created $100M product line from scratch (Analog Devices)
    – Published over 20 articles in papers (e.g., EE Times, SCTE ET)
    – Product Manager/Marketing for IP NGN, Network APIs, Residential Gateways, DSLAM,        VPN Routers, ASICS.
    – Industry-wide participation and influence (Broadband Forum (founder/VP), ACTION,            ITU, TI1E1)
   – Patents (Energy Management for IP Networks, VoDSL)

Contact:  Greg Whelan, +978 992 2203, gwhelan@greywale.com



Leave a Reply

Your email address will not be published.